Bringing User Centred Design to the Agile Environment
Latest article I've written for Boxes and Arrows is about "the minefield" of Agile environments for the UX soldier.
- Mine 1: An unclear role for design
- Mine 2: The requirements gathering process is not defined
- Mine 3: Pressure to cut corners
- Mine 4: The temptation to call it “good enough”
- Mine 5: Insufficient risk-free conceptual exploration time
- Mine 6: Brand Damage
Bringing User Centred Design to the Agile Environment
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08:57 PM
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We're still too fluffy
OZ-IA is an information architecture conference held here in Sydney annually. I presented this year on a topic which has occupied me the past few years: Selling user experience design and the value of design thinking to business.
The thrust of the presentation goes like this:
- We, as a profession, have largely failed to make great product experiences.
- There are certain people that matter in the world of design, and it's not designers. It's the people who pay to have things built
- Communicating the value of design to people who pay to have things made needs to be better done by the industry. They call this "Selling" and we can learn it from traditional salesmen.
Posted by Ant at
09:19 PM
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